ReferIndia News Beyond the algorithm: Why millions of gig workers need people science?

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Beyond the algorithm: Why millions of gig workers need people science?

Published on: Jan. 12, 2026, 11:38 a.m. | Source: The Economic Times

India's gig economy, now a significant economic pillar, faces a critical juncture. New draft rules signal a shift towards worker protection and transparency, acknowledging the 'algorithmic anxiety' plaguing delivery partners. The focus is moving from pure innovation to stabilizing the sector by addressing human friction and building trust through 'people science' for sustainable growth.

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