Dish TV begins phasing out set-top box subsidies amid diversification push
Published on: Sept. 9, 2025, 2:21 p.m. | Source: The Economic Times
Dish TV is reducing set-top box subsidies to improve profitability and adapt to changing viewing habits. The company is investing in OTT, content aggregation, and smart TVs, including VZY-branded models, to diversify its offerings. This strategic shift aims to maintain relevance amid cord-cutting and regulatory changes, complementing its core DTH business.
