Rare earth-free motors redraw battle lines in India's EV scooter market
Published on: Sept. 16, 2025, 8:03 p.m. | Source: The Economic Times
Indian electric scooter makers are innovating motor technology as China restricts heavy rare earth magnet exports. Simple Energy has begun producing HRE-free motors, while established players like Bajaj and TVS are exploring alternative magnets and local sourcing. Despite supply chain challenges, the Indian EV two-wheeler market continues to grow, with companies planning expansion and new product launches.
