Saunas, cold plunges, carb-rich meals and weekend DJing: This 40-year-old CEO’s routine could be the playbook for work-wellness balance
Published on: Aug. 27, 2025, 4:52 p.m. | Source: The Economic Times
Olipop CEO Ben Goodwin prioritizes wellness and creativity alongside his demanding role, challenging the traditional hustle culture. He integrates strict routines like thermal cycling and disciplined nutrition with creative outlets such as DJing. Goodwin's approach highlights a shift towards valuing mental and physical health as integral to sustainable success, proving that well-being and company performance can coexist.
